Tobi — a Shopify theme developer building custom storefronts for premium & independent brands.
I design & build bespoke Shopify themes from the ground up — editorial layouts, considered motion, and performance engineered to turn browsers into buyers.
Custom Shopify themes built from the ground up. Each one carries its own world.
Luxury Footwear — Shopify 2.0
A premium women's leather footwear & accessories storefront — multi-currency support, editorial product carousels, and archive-sale modules built for a refined DTC experience.
View demo → password: 1
Anime & Collectibles — RTL / Hebrew Live
A full right-to-left Hebrew storefront for an Israeli anime retailer — figures, blind boxes, plushies & trading cards. Playful brand world, custom collection navigation, and a fully RTL-aware theme.
Furniture & Design — Shopify 2.0
Contemporary furniture, lighting & accessories with Scandinavian restraint — brand-led carousels, curated product grids, clearance modules, and trade-sales integration.
View demo → password: 1
Artisan Jewelry — Shopify 2.0
Handcrafted fine jewelry with a dark, bold identity — full-width hero banners, collection navigation, and a sliding Ajax cart with upsell recommendations.
View demo → password: 1
Original Concept — Shopify 2.0
An original sneaker-store concept built from scratch — bold gradients, animated product showcases, and a streetwear-led visual identity.
View demo → password: 1
From first concept to launch and beyond — design, build, and the careful process that holds it all together.
Bespoke Shopify themes built from scratch in Liquid, HTML, CSS & JavaScript — responsive, fast, and unmistakably yours.
Speed audits, Core Web Vitals fixes, and conversion work. Sub-two-second loads that sell more.
Custom sections, redesigned product pages, smarter navigation, and new feature builds on existing themes.
Your brand, goals, audience, and technical requirements — captured in a detailed brief.
Wireframes and high-fidelity mockups aligned to your vision before a line of code is written.
Clean, performant code on Shopify 2.0 best practices, with regular check-ins.
QA, performance testing, migration support, and post-launch maintenance.
Built with Shopify Liquid, HTML5 / CSS3, JavaScript (ES6+), Shopify CLI, Tailwind CSS, Git / GitHub, Figma, Shopify Theme API, Web Components, Performance Optimization.
How I built Maguire Leathers — a premium DTC footwear store with editorial layouts, multi-currency support, and custom Liquid architecture.
How I built Good Art HLYWD's Shopify store — a dark, bold brand identity translated to custom Liquid with a sliding Ajax cart and intelligent upsell recommendations.
A custom theme from scratch, a store redesign, or a performance overhaul — tell me what you're building and let's make it move.
tobi@davdev.co